communication plan

Building the business case #4

Published on 2 November, 2010 - 22:37 by Terranova business case, communication plan, online training, reinforcement tools, Planning
Further building of the business case should include a review of how you will deliver the awareness program.  This blog could be included as Section 4 of your business case. Delivery Methods The method of delivery will be dependant upon the overall goals and expectations of the program. Delivering content monthly would be ideal. However, more realistically, content will be delivered on a quarterly basis. An approach that combines communication of the upcoming training topic (via posters,...

Delivering the Right Message

Published on 28 September, 2009 - 23:05 by Terranova communication plan, message, security awareness initiative, News
Deliver the right message content to the right audience using the most effective communication channels is imperative when implementing a security awareness campaign. The right message should be able to maximize the appeal of the topic and persuade the target group to take action. This will work especially well, if the message fits with the target group’s interests and needs. The message could and should be tailored to the knowledge or technical knowledge of the target group. The message...